How it all started

Let me tell you a bit about myself.

My marketing journey was not something you would call direct or straightforward. By my late teens, I had my life plan set out – I wanted to set up a building construction company and be my own boss. My study of Civil and Structural Engineering was a good foundation for that, but the business aspect was missing. I decided to convince my parents to pay for an additional degree in Business and Marketing.

I made a 45 minute presentation to my own parents to convince them to invest in my studies, which was my first ever pitch. Thankfully it was a success, my father agreed with a big grin on his face and I went off to study Business and Marketing. 

Having completed three degrees, it was time to gain experience. I looked for work in my native Poland but was told, on several occasions, that I was overqualified. I couldn’t find anything and it was a blow, but then something amazing happened. 

A recruitment company from UK invited me to come for five interviews and soon I was starting my life and career in England. For the first four years I worked as a structural engineer but I realised quite quickly that the pace of engineering would not suit my personality. I love human interaction, fast paced environments and mounting pressure, this is where I perform best. So after trying engineering, I turned to marketing and I’ve not looked back since.

Needless to say, I’m not planning to have a building construction business anymore. I found my niche, my love and my passion; marketing. And I have demonstrated my strength in it for the last 14 years.  

Not your average marketeer.

I have a technical brain, I speak five languages and I’ve worked for a number of global organisations. And I believe in the power of marketing. 

Successful marketing allows us to influence emotions, moods and ultimately purchase choices. It is dynamic, exciting and forward-thinking. When planned and executed well, it can deliver tangible results that have a real impact on the bottom line for any business. Yes, even yours. 

I want you to see the power of B2B marketing too, and that’s why I set up Pattern Marketing. If you need support with any aspect of your marketing strategy, get in touch.  

Finding your pattern

By using my experience and applying a strategic approach, I help organisations to find their marketing pattern. Whoever your B2B audience, whatever your past marketing experience and whatever your knowledge, I can develop the solution you need. What’s more, I’ve established an extensive network of trusted contacts over many years to help deliver that strategy and drive results.  

I’ve seen the powerful, positive effect that good B2B marketing can have on an organisation and I’ve driven award-winning campaigns which helped to change purchasing habits. Now I use this passion, experience and insight to deliver tangible, commercial benefits for organisations like yours.  

It doesn’t matter if you just start thinking about marketing or have a strategy in place and want to review it. My promise to you is to not baffle you with jargon, nor try to push irrelevant marketing tactics on you, especially when we both know your customers are not ready for it. Instead, I will identify areas of improvement, point out the easy wins and set a realistic, tangible plan of action. 

Best of all, I’ll do it quickly and professionally.